HPNOTIQ Celebrates with Express in Miami

There’s nowhere better to be this time of year than Miami, where the lucky locals can party outdoors and on the beach while most of us start bundling up and packing away our open-toed heels. Take the Express Rock the Sidewalk event– celebrating the opening of a new Miami Beach location of the go-to store on Lincoln Road with the help of HPNOTIQ.

The 70 foot outdoor runway fashion show showcased looks from the Express 2011 Spring collection, while fashion lovers enjoyed the view– both on the runway and on the beach!

After the show, guests headed over to the SoHo Beach House and sipped on classic HPNOTIQ cocktails and snacked on our signature assorted candies from large bowls placed around the party.

VIP guests included 90210 star Jessica Loundes, along with show stylist Samira Nasr, fashion photographer Greg Kadel, as well as Lais Ribeiro, Erin Heatherton and other models.

DJ Jessica Who rocked the house while guests partied at the members-only hotspot, along with 3 lucky winners who were the first to tweet from the fashion show! Check out photos from the beach house shindig below:

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